Marketing Manager Job at Diageo in Kampala, Uganda

Marketing Manager Job Opportunity at Diageo Uganda

Diageo, a world leader in premium drinks, is seeking an experienced and dynamic Marketing Manager to join our team in Kampala, Uganda. This is a senior-level opportunity to shape the future of our iconic brands in the Ugandan market. If you are a strategic thinker with a passion for building brands and driving growth, we invite you to apply.

Job Summary

As the Marketing Manager at Diageo Uganda, you will be responsible for developing and executing comprehensive marketing strategies to increase brand growth, market share, and consumer loyalty. You will lead all marketing activities, from insight generation to campaign execution, ensuring our brands connect powerfully with Ugandan consumers.

Key Responsibilities & Duties

• Develop and implement the annual marketing plan and strategy for assigned brands to achieve business objectives.
• Conduct thorough market research and consumer insight analysis to identify opportunities within the Ugandan market.
• Plan, budget, and execute integrated marketing campaigns across ATL, BTL, and digital channels.
• Lead brand management, including positioning, messaging, and portfolio strategy.
• Manage and optimise digital marketing efforts, including social media, content marketing, and online advertising.
• Collaborate closely with sales, trade marketing, and finance teams to ensure flawless execution.
• Monitor campaign performance, analyse ROI, and report on key marketing metrics.
• Manage agency relationships and marketing budgets effectively.

Requirements & Qualifications

• Bachelor's degree in Marketing, Business Administration, Commerce, or a related field. A Master's is an added advantage.
• Minimum of 6 years of progressive experience in marketing, preferably within FMCG, beverages, or a related consumer-facing sector.
• Proven track record in developing successful marketing strategies and campaigns in Uganda or the East African region.
• Strong analytical skills with the ability to translate data into actionable insights.
• Excellent creative and strategic thinking abilities.
• High proficiency in digital marketing tools and platforms.
• Exceptional leadership, communication, and project management skills.

What Diageo Offers

Joining Diageo means becoming part of an inclusive and innovative culture. We offer a competitive remuneration package, comprehensive benefits, and significant opportunities for career development within a global organisation. You will work with world-renowned brands and have a real impact on the business.

How to Apply

Interested and qualified candidates should apply online through the official Diageo Careers Portal. Please ensure your CV is updated and highlights your relevant experience.

Application Deadline: Not Specified. Apply as soon as possible.

Apply Here: Diageo Careers Portal - Marketing Manager