Senior Brand Manager Job in Kampala - Premium Spirits Marketing at Diageo

Senior Brand Manager - Premium Core Spirits Job at Diageo Uganda

Diageo, a world leader in premium drinks, is seeking an experienced Senior Brand Manager for Premium Core Spirits to join our dynamic team in Kampala. This is a senior marketing role where you will shape the future of our iconic spirits portfolio in the Ugandan market. If you have a passion for building brands and driving commercial success in the FMCG sector, this is your opportunity to make a significant impact.

About the Role

As the Senior Brand Manager, you will be responsible for developing and executing winning brand strategies for Diageo's premium spirits brands in Uganda. You will lead marketing initiatives that connect with consumers, drive brand love, and deliver strong market share growth. This role offers the chance to work on globally recognised brands while tailoring approaches for the unique Ugandan consumer landscape.

Key Responsibilities & Duties

• Develop and implement comprehensive annual brand marketing plans and campaigns for the premium spirits portfolio
• Manage brand budgets effectively and monitor key performance metrics to ensure ROI
• Conduct thorough market research and analyse consumer insights to identify growth opportunities
• Collaborate closely with sales teams across Uganda to enhance brand visibility and distribution
• Lead cross-functional teams to successfully execute brand initiatives and activations
• Monitor competitor activities, pricing strategies, and market trends in Uganda's beverage alcohol sector
• Drive brand growth and profitability through strategic planning and execution
• Develop compelling brand communications tailored for the Ugandan market

Requirements & Qualifications

• Bachelor's degree in Marketing, Business Administration, Commerce or related field from a recognised institution
• Minimum 5 years of proven brand management experience in the FMCG industry
• Previous experience in spirits or beverage alcohol industry is highly preferred
• Strong analytical skills with ability to interpret market data and consumer insights
• Excellent communication, presentation, and stakeholder management abilities
• Proven track record of successful brand growth and P&L management
• Strategic thinking with commercial acumen for the Ugandan market context
• Leadership skills to inspire and guide cross-functional teams

What We Offer

• Competitive salary package with benefits commensurate with a multinational company
• Opportunity to work with world-class premium spirits brands
• Professional development and career growth opportunities
• Dynamic and inclusive work environment in Kampala
• Comprehensive benefits package including medical insurance

How to Apply: Interested candidates should apply through the official Diageo careers website. Ensure your application highlights your relevant experience in brand management, particularly within FMCG or beverage alcohol sectors in Uganda or similar markets.

Diageo is an equal opportunity employer committed to diversity and inclusion in the workplace. We encourage applications from all qualified individuals regardless of background.